A1: AP Exchange is a password-protected Web-based mechanism used by AP members to access AP content.
A2: AP Exchange is for AP members.
A3: Databases provide an opportunity to offer AP members a much more efficient way to access the AP content available to them. AP generates thousands of stories every day. Finding a story that matters most becomes much more easier through this type of service. Searching for stories is better, a member can access the service from any computer with a Web connection, members can save specific searches, so this truly becomes a highly personalized method to access AP. Members can also pull content from AP Exchange into their production systems via AP WebFeeds or submit content via XML, text or HTML.